完整後設資料紀錄
| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.author | 歐柏瑞 | |
| dc.contributor.author | 謝月喜 | |
| dc.contributor.author | 侯美玲 | |
| dc.contributor.author | 吳友善 | |
| dc.date | 102學年度第二學期 | |
| dc.date.accessioned | 2016-01-22T01:54:22Z | |
| dc.date.accessioned | 2020-07-30T07:07:05Z | - |
| dc.date.available | 2016-01-22T01:54:22Z | |
| dc.date.available | 2020-07-30T07:07:05Z | - |
| dc.date.issued | 2016-01-22T01:54:22Z | |
| dc.date.submitted | 2016-01-22 | |
| dc.identifier.other | D0042471、 D0042438、 D0042335、D9996492 | |
| dc.identifier.uri | http://dspace.fcu.edu.tw/handle/2377/31541 | - |
| dc.description.abstract | The authors of this paper have harbored doubts about the continued viability of Apple stock. Like most people, the majority of the information that the authors absorb on the market is verbal. We have, like everyone else, heard the ‘story stock’ stories. “Amazon will subsidize tablets to sell media, crushing Apple.” “Samsung will sell lots of phones, crushing Apple.” And the ubiquitous “Cheap tablets and phones from China will flood the market, crushing Apple.” In addition, there is the new threat of streaming media. Forget ‘Cloudy with a Chance of Meatballs.’ We are all expecting Apple sauce to fall from the sky. | |
| dc.description.tableofcontents | Figure 1. Disruptive Innovation: Lower-end Technology Displacing Higher-end Technology. 5 Figure 2. Christensen-style ‘Sustaining Innovation’ Lets Apples Prices Stand. 6 Figure 3. Disruptive Innovation: Falling Price of ‘Good Enough’ Smart Phones Lowers Industry’s Average Selling 6 Figure 4. Accelerating Price Performance Drives Decline in Price Per Genome Decoded. 7 Figure 5. Accelerating Price Performance Leads to Entirely New, Disruptive Applicationsof Existing Technologies. 9 Figure 6. The Rising Base of iPods Sold Drives Digital Music Revenues. 12 Figure 7. iPhone Kills the iPod. Apple OK With Disrupting It’s No.1 Product. 12 Figure 8. Estimated Cumulative Sales of the iPhone Through December 2014. 13 Figure 9. iPhone Unit Sales from Q3 2007 to 2Q 2014. 14 Figure 10. Apple Revenue from the iPhone Per Quarter! 15 Figure 11. Breakdown of Apple’s Revenue 2013 by Product. 16 Figure 12. iPad Disrupting Laptop Market. 17 Figure 13 The Rising Installed Base of the iPad. 17 Figure 14. Apple’s Revenue by Product Line. 18 Figure 15. iTunes Sales Double in 3 Years. 19 Figure 16. Apple Quarterly Revenue by Product, 2007-2013 Q1. 20 Figure 17. Android Phone Adoption 21 Figure 18. The Declining Role of Media in iTunes Store Sales. 22 Figure 19. Growth of Amazon Media Revenues from Kindle. 23 Figure 20. Streaming vs. Downloading by Region. 25 Figure 21. The Rapid Growth of Streaming Video. 26 Figure 22. Apple is Where the Money Is. US Music Revenues in 2013 Still Favor Downloads. 27 Figure 23. Hitting the Spot. 28 Figure 24. Downloads Fall as Streaming Climbs. 29 Figure 25. Streaming Services Burning Through Cash. 30 | |
| dc.format.extent | 36p. | |
| dc.language.iso | en | |
| dc.rights | openbrowse | |
| dc.subject | Apple stock | |
| dc.subject | Apple stock | |
| dc.title | Apple, Innovator to Incumbent | |
| dc.title.alternative | Apple, Innovator to Incumbent | |
| dc.type | UndergraReport | |
| dc.description.course | 產業與策略管理個案研究 | |
| dc.contributor.department | 企業管理學系, 商學院 | |
| dc.description.instructor | 韓宜 | |
| dc.description.programme | 企業管理學系, 商學院 | |
| 分類: | 商102學年度 | |
文件中的檔案：
| 檔案 | 描述 | 大小 | 格式 | |
|---|---|---|---|---|
| D0042471102202.pdf | 1.83 MB | Adobe PDF | 檢視/開啟 |
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