完整後設資料紀錄
| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.author | 連翊君 | |
| dc.date | 103學年度 第一學期 | |
| dc.date.accessioned | 2016-01-29T07:20:29Z | |
| dc.date.accessioned | 2020-07-30T07:08:43Z | - |
| dc.date.available | 2016-01-29T07:20:29Z | |
| dc.date.available | 2020-07-30T07:08:43Z | - |
| dc.date.issued | 2016-01-29T07:20:29Z | |
| dc.date.submitted | 2016-01-29 | |
| dc.identifier.other | M0300378 | |
| dc.identifier.uri | http://dspace.fcu.edu.tw/handle/2377/31563 | - |
| dc.description.abstract | Base on its weather conditions and geographic location, Taiwan is a beautiful island within rich history, mixture cultures and well known staples. Especially Taiwan has many sweet fruit, good quality tea leaf, and rich aroma of coffee. In this article will more focus on Taiwan coffee industry. The author of this paper has been in coffee industry for seven years with very professional experiences and owning a coffee shop in Taichung City, Taiwan for one year. Therefore, in this paper will be combine the academic and practical experiences to contribute to the coffee famers and agriculture scholars in Taiwan to explore the opportunities and obstacles in Taiwan coffee industry, further studies of Taiwan how to compete in the international arena and Development. | |
| dc.description.tableofcontents | Abstract………………………………………………………………………………..1 Chapter 1 Introduction ……………………………………………………………......3 1. 1 Research background and motivation……………………………………….3 1.2 Research purpose……………………………………………………………3 1.3 Research obstacle…………………………………………………………...3 Chapter 2 Literature Review…………………………………………………………..4 2.1 The history of Taiwan coffee……………………………………………….4 2.2 The variety of Taiwan's coffee trees………………………………………..5 2.3 Coffee cultivation in Taiwan………………………………………………..5 2.4 The coffee Association in Taiwan…………………………………………..5 2.5 The region of Taiwan coffee Industry……………………………………...7 2.6 The values chain of Taiwan coffee Industry……………………………….8 2.7 The obstacle of Taiwan coffee Industry……………………………………9 2.8 The opportunities of Taiwan coffee Industry……………………………..10 Chapter 3 Research Methodology…………………………………………………....11 3.1 Sampling…………………………………………………………………...11 3.2 Research Location…………………………………………………………11 3.3 Tools for Collecting Data………………………………………………….11 3.4 Data Collection Method……………………………………………………12 3.5 Data Analysis Method……………………………………………………..12 3.6 Problems and Obstacles……………………………………………………12 3.7 The design of the questionnaires…………………………………………..13 Chapter 4 Empirical Analysis………………………………………………………...14 Chapter 5 Conclusion………………………………………………………………...15 References……………………………………………………………………………16 | |
| dc.format.extent | 18p. | |
| dc.language.iso | en_US | |
| dc.rights | openbrowse | |
| dc.subject | Taiwan coffee | |
| dc.subject | specialty coffee | |
| dc.subject | coffee industry | |
| dc.title | Taiwan coffee industry analysis | |
| dc.title.alternative | Taiwan coffee industry analysis | |
| dc.type | gradreport | |
| dc.description.course | 產業競爭分析 | |
| dc.contributor.department | 國際經營管理碩士學位學程, 商學院 | |
| dc.description.instructor | 韓宜 | |
| dc.description.programme | 國際經營管理碩士學位學程, 商學院 | |
| 分類: | 商103學年度 | |
文件中的檔案：
| 檔案 | 描述 | 大小 | 格式 | |
|---|---|---|---|---|
| M0300378103101.pdf | 966.97 kB | Adobe PDF | 檢視/開啟 |
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